I am a senior/low-income lady and I never could afford the ORGANIC/NATURAL foods, like fresh fruits and veg. I get a food bor each month from a local church and this month I got a box of Kashi GoLean Crunch, I ate the whole box in two (2) days, just eating it dry as a snack – it was sooooo good. I am trying to go all oreganic/natural with my food and it takes time to make the transition. I’ve made most of my diet healthy but as I grow in knowledge, I’ve made ajustments in my diet. I use Organic milk which has a month shelf life, therefore I don’t waste any of it, I’ve always had my own garden but where I live now I can’t grow any of my own food and buying it is so costly that most senions can’t afford to eat healthy. Mac and cheese is a main stay to the diet and the health goes down hill, raising the cost of the national medical cost. I have got all the seniors (10) in my court yard drinking the organic milk and loving it because it’s only a quarter more and last 4 times longer. But the Kashi ceral is really high in price almost $5.00 a box and it only last a couple days or so. It would really be great if Kashi targeted seniors in a “cut down the medicals bills by eating healthy and cheap” campaign! This senior would love it! thank you, keep up the great work. P.S. Love your commerials!

Kashi boasts natural, but natural isn’t regulated. Consumers automatically assume it’s all hippies with harps growing small gardens to respect the earth; a quaint image no doubt that makes them feel all warm and fuzzy inside thinking they bought such an environmentally responsible product, in addition to it being real. Yet organic and natural are not the same thing. It’s good that there are no chemically altered ingredients but how the grain is grown is important as well. Organic is regulated and there was not a certified organic label on the boxes I inspected. Some of Kashi has the label, like their biscuit cereals. Why aren’t all of the producs made with organically farmed wheat and such? And though it is true that there are small organic farms that cannot afford the inspection process fee, this is not the case with Kashi, being a fairly lucrative name brand company.